Content is certainly important, but we have to remember all the other tools we have for improving our rankings. In today’s Whiteboard Friday, Rand covers six great methods that don’t even involve content marketing. These six bullet points are very interesting and should be taken seriously.
Artem talks about basics of search engine optimization (SEO) in Oulu University. In this short talk students learn about basics of SEO and importance of content.
Artem describes process of optimizing content for SEO. Beginners who know little of search engine optimization will benefit most from this video.
Tools mentioned during the talk:
– Google AdWords keyword planner: https://adwords.google.com/KeywordPlanner
– Open Site Explorer: https://moz.com/researchtools/ose/
– Google Analytics: http://www.google.com/analytics/
– Google Webmaster tools: https://www.google.com/webmasters/tools/
For quality search engine optimization services check out our website at http://www.lumolink.com